Liam James Ward: From Tastemaker to Trailblazer—Winning Music Marketing Tactics

Liam James Ward is the General Manager of music-focused social media agency, Something Something. With a deep background in audience development, playlist strategy, A&R coordination, and grassroots promotion, Liam has worked on award-winning campaigns with major labels and independent artists alike. His journey from tastemaker DJ to industry leader makes him a unique voice in helping artists build meaningful careers in the streaming era.

In this episode, Liam shares how artists can use social media and audience development to create sustainable, fan-powered careers.