Rockstar Interview Series: How To Go Viral, Build Your Community, and Monetize Your Audience

Erica Mason is a BET-featured, award-winning hip hop and R&B artist, who channels her passion for empowerment through her music. Her songs "Addicted to My Phone", "Unappreciated", and "Better" went viral on Instagram and TikTok, helping her amass over half a million followers in just 90 days.

In this episode, Erica shares how she harnessed the power of social media to expand her fan base and the strategy she used to amass over a million followers across TikTok and Instagram. She also dives into her personal journey and her unique approach to connecting with fans.