Johnny Dwinell has been a key player in the music industry with his diverse experiences, including fronting his own band Kidd Gypsy to co-founding Daredevil Production where he’s worked with notable artists such as Tracy Lawrence, Ty Herndon, and Jamie O’Neal. He’s authored two Amazon bestsellers on music marketing strategy and to co-found The C.L.I.M.B. Show, an influential music business podcast.

Johnny shares his insights on breaking artists in the increasingly digital music world. He delves into how artists can transition from the traditional industry model to become successful marketers in today's digital landscape.

Here’s what you’ll learn about: 

• Strategies for converting casual followers into loyal fans

• Pitfalls of traditional record label deals and how to circumvent them

• The immense opportunities that await artists who adopt marketing and business skills